Rhymefest LA | Pomona Fox Theater
There was a period in LA where Hip Hop shows were falling out. Many of the backpackers in the Los Angeles Hip Hop scene couldn’t seem to find the right show. With the closing of the Knitting Factory in Hollywood, finding the right line up of artist under one roof was becoming a rare thing. Of course we always had Rock The Bell and Paid Dues to look forward too, but in November of 2013 Rhymefest LA emerged from its roots and launched their concert series. Saturday, August 16 2014, Rhymefest LA kept to its roots at the Pomona Fox Theater and brought out some of Hip Hop greatest.
It was a last minute invitation that got me to the event on Saturday. I was at the store when Backside Kicks Division Manager, Miki, mentioned he was meeting with Craig G. I grabbed my camera and quickly hit the road. Once arriving to the Pomona Fox Theater, Supernatural was already getting busy as Dj Rhettmatic backed him up on the 1’s and 2’s. Supernat delivered a hard hitting set, seeing peoples reaction I new hip hop was well and alive that night.
The line up consisted of heavy hitters like Supernatural, Chino XL, Craig G, The Cloaks, Noa James, Rebels To The Grains, Sage Francis, Slum Village, And Hieroglyphics. Hosted by Dj Lala and in between dj sets by Dj Luman.
Rhymefest LA packed the Pomona Fox Theater with a crowd of Hip Hop heads involved and alive with the music and its culture. People were able to hang and check out the vendors in the theaters patio. Live graffiti was in full effect and what seemed to me to be a writers bench meet up set up by OG Husky Radio. Djs, emcees, graffiti writers, and B Boys were all rocking with Rhymefest LA.
A disguised Sage Francis hit the stage with a hat and wig, which later came off as he had the crowd rocking with him. Seeing Sage Francis live to me back to 02, skateboarding the streets, bumping ‘Personal Journal’. He ended his set with his classic jam that had everyone yelling “DAMAGE” to the stage. In between Sage Francis and the next act ,the Rhymefest LA staff treated the crowd to J Dilla custom donuts presented by YUMYUM Donuts in honor of the J Dilla Exhibit.
Slum Village hit the stage dropping the bangers. Hits like Climax and Players had the place rocking. Unfortunately, I wasn’t able to stay and catch Hiero for I had an early drive in the A.M. to Las Vegas the next day. Overall an awesome night well spent at Rhymefest LA. I definitely recommend people to stay connected with Rhymefest LA and stay updated on their next concert series. I can see the growth happening in the near future. I look forward to their next one.